The Ministry of Health, in collaboration with the Tobacco Control Board, has organized a three-day workshop at Meru University of Science and Technology to address the rising cases of tobacco addiction, particularly among young people.
Speaking when she launched the workshop, Tobacco Control Board Chairlady Naomi Shaban expressed concerns over the rising trend of tobacco use, especially among young girls and children.
She blamed the latest innovative marketing tactics employed by cigarette manufacturers, such as adding flavours like candy, fruits and other food items, which have attracted a younger demographic.
“Many tobacco control laws were enacted years ago, but manufacturers have found new ways to circumvent these regulations and attract new customers,” said Shaban.
Dr George Mungania, Meru County’s Health Executive Committee Member (CECM), emphasized the county’s commitment to combating this issue.
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He announced the construction of the county’s fourth rehabilitation centre for substance abuse, which will cater for the needs of the local population.
Meru County Commissioner Jacob Ouma emphasized the importance of community involvement in the fight against addiction, warning that tobacco sellers are using clever tactics to lure young people into addiction and urged everyone to protect the youth.
Dr Andrew Toro, Chairman of the National Anti-Narcotics Board, issued a stern warning to tobacco sellers who violate the law.
He assured them of strict legal action and pledged the board’s support to county governments in their efforts to combat drug addiction, particularly among young people.
The workshop aims to discuss various strategies to combat tobacco addiction, including stricter enforcement of existing laws, public awareness campaigns, and collaboration between the government, community and private sector.
By John Majau
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